Filmmakers In Advertising
Demystifying the world of Filmmakers in Advertising. Interviewing directors, copywriters, producers, and more in the world of advertising and commercial filmmaking. | sponsored by Cry | http://filmcry.com
Filmmakers In Advertising
#002: Producing Adidas Originals with Agency Producer Leigha Monier-Williams
Hey, everyone! Today we’re talking to Leigha Monier-Williams. Leigha’s worked with some huge brands, such as Target, United Airlines, Snapchat, and Uber, as well as working with directors Roman Coppola and Lauren Greenfield. Some of her latest notable work is with Jonah Hill on the Adidas Originals account.
Some things you’ll hear about in this episode are: How production companies and directors are selected for projects, How she became a producer, How to set boundaries at your company, and how to properly pronounce…‘Adidas.’
Producing Adidas originals. Growing up in a family of artists. Transitioning from NYC > to LA > back to NYC. Leigha’s bridge between college and work - Chelsea Pictures. How big agencies and clients pick production companies and directors. Balancing between personal life and work at Johannes Leonardo. Communicating and resolving conflict with coworkers and producers. Mistakes on the job. Only giving a task to someone you know can accomplish the task within the time frame that it’s needed. Setting boundaries and respecting parameters at work in the commercial advertising industry. Documentary filmmaking. Focus on what you want to do now and not what you want to become in ten years. Where can we become kinder and help others in the ad industry.
Leigha misses people, Enneagram 3’s, and Extreme Ownership.
Adidas Originals / Directed by Jonah Hill- https://johannesleonardo.com/project/change-is-a-team-sport
Favorite Commercial: Cadillac - Don’t You Dare - https://www.youtube.com/watch?v=566IfJwOBAE
Favorite Movie: Blue by Krzysztof Kieslowski - https://www.imdb.com/title/tt0108394/?ref_=nm_flmg_dr_8
Favorite Docs: Minimalism - https://www.imdb.com/title/tt3810760/ and Super Size Me - https://www.imdb.com/title/tt0390521/
Leigha’s Website - https://mindfulfilm.com/
email - layamowill@gmail.com
Mastered by Sophia Wade Sound
Intro mixed by Micheal Hartman
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From CRY, a Creative, Production, and Post house based in New York City.
Brought to you by CRY www.filmcry.com
Intro mixed by Micheal Hartman - michaelhrtmn4@gmail.com