Filmmakers In Advertising
Demystifying the world of Filmmakers in Advertising. Interviewing directors, copywriters, producers, and more in the world of advertising and commercial filmmaking. | sponsored by Cry | http://filmcry.com
Filmmakers In Advertising
#027 Is Advertising Getting Fun Again? with Norm Shearer Partner & CCO at Cactus
IS ADVERTISING GETTING FUN AGAIN?
Apparently, innovative, interesting, and fun work is making a comeback. That’s according to today’s guest Norm Shearer Partner, and CCO at Cactus (...among other things)
Look, today’s guest, won a 7th-grade art contest with a drawing of an X-Wing fighter. ...So you should probably listen up.
We grabbed some good stuff from Norm that is informative and validating for how we can operate. Norm was a great guest and generous with his experience.
He shares:
- Some tips for what directors and production companies can add to their websites and social media to better stand out to agencies
- Fine-tuning your goals and plans via brainstorming with mini-retreats and fun ways to empower your team
- Delivering on Challenging Work (basically delivering good work from shitty briefs)
Norm is delightful and you should give him and CACTUS a follow on social media and keep up with their work.
And check out their website, they have cool case studies that walk through the actual results that their work brought in.
https://www.linkedin.com/company/cactusinc/
https://www.instagram.com/cactusdenver/
https://www.cactusinc.com/Noobs
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From CRY, a Creative, Production, and Post house based in New York City.
Brought to you by CRY www.filmcry.com
Intro mixed by Micheal Hartman - michaelhrtmn4@gmail.com